Saturday, February 20, 2010

Good to be back - News on Promotion from ARE

Feeling much better after a week of being under the weather.

Here's some news about promotional from

All Romance eBooks (ARe) is currently in the process of booking interviews, filling our guest author spots for the next quarter for our Wildfire newsletter and scheduling authors to appear on the ARe What's Hot In Romance radio show. Spaces do tend to fill quickly so please respond as soon as possible if you are interested.

The Wildfire is released every Tuesday and Friday to our customers who have opted to receive it via email, then archived on our site for up to two years. Currently we are sending to over 27,000 readers and this number grows each week.

This is a fabulous free promo opportunity. Queries specifying which option(s) you are interested in should be sent to:

*Behind The Books Interview Opportunity:

Interviews are conducted via email. You will be asked to answer 10 questions and provide a short bio, your backlist, a list of any upcoming releases, and relevant links that you would like us to post (i.e. website, blog, newsletter). (We have a limited number of newsletters spots available this quarter so if you are interested in the other opportunities as well, please let me know.)

*Please note there is currently a waiting list for interviews. However, we are working through the list quickly and if you have a new release arriving at All Romance or OmnILit in the next quarter we will do everything we can to work you in.

The Sizzle Free Read Column:

We feature one guest author each week who provides a free short read. This can be something previously published or something you intend to publish elsewhere, but it should not be an excerpt. We are open to all sensuality levels and all romance sub-genres. Preferred length is 200-2000 words.

If your submission is accepted, a contract will be sent to you. Established authors may be granted a reserved slot in advance of the manuscript being delivered based on a query. The intent of the contract is to establish that you own the rights to the work and that you are giving us non-exclusive permission to publish it in our newsletter and post it in our archive.

Many authors have used this opportunity to promote upcoming releases by writing a piece related to it. If you don't have a new work that you are promoting, this is also a good opportunity to remind readers of your work. We always follow the story with a short bio, your backlist, a list of any upcoming releases, and relevant links that you would like us to post (i.e. website, blog, newsletter).

Guest authors are given a free "What's Hot" spot for one week on our home page, which at this time receives approximately 8,000 hits per day.

ARe Radio: What's Hot in Romance

All Romance eBooks accepts requests from authors wishing to be features on their radio show What's Hot in Romance that airs live on BlogTalkRadio Mondays at 9:30 pm EST. Links to the podcast will be published in our weekly Wildfire newsletter, on our website, and listed in the show's archives. Each of the segments will focus on a recent ARe eBook release in the romance genre and will consist of a 30-minute phone in interview between the author and the host and usually includes a reading done by the author.

In addition to the above listed free opportunities we also offer several low cost options.

Our customer demographic is your ideal target demographic. The ARe site currently receives approximately 2.5 million impressions with 225,000 visits each month from customers who are intending to purchase romance/erotica and are just a click away from doing so.

What's Hot Cover spots on the home page of All Romance and OmniLit.

The What's Hot area of the All Romance and OmniLit home pages have several spots set aside each week for paid advertising. Slots are filled on a first-come-first-serve basis. Each spot is for one week for a rate of $15.

Book Video spotlight on the home page of All Romance.

For a week the video spotlight can be reserved for your book trailer, which will include a link to the full detail book page. These spots are reserved on a first-come-first-serve basis at a rate of $30. Book videos are pre approved by staff prior to reservation.

Advertising spots in our twice-weekly newsletter.

Each newsletter edition we reserve a prominent sidebar section of our newsletter for those authors or publishers who wish to advertise to our Wildfire readers at a rate of $10. The mailing currently goes out to 27,000 readers and this number grows weekly.

Send query to

In your query please specify which option(s) you are interested in.

To view all of these options and others we offer from time to time be sure to visit and bookmark our advertising page at


Julie Cummings

Manager, Marketing and Promotions

All Romance

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